Ivory-billed Woodpecker Haircut?

Here's an interesting article about some of the planned wildlife tourism regarding the ivory-billed woodpecker. I'm curious to see what's going to happen with some of the nearby towns and will people actually see the bird. I'm a little perplexed about the woodpecker haircut being offered during a bird festival in the area this weekend. From the description it sounds like a red mohawk with black and white stripes. I seriously doubt birders will go for this. I mean, I applaud the beauty shop owner for coming up the idea and let's face it, birders have a geeky image, but so few of us go for outlandish hair styles (at least not on purpose).